Product GTM Manager

Paysafe is a leading payments platform with an extensive track record of serving merchants and consumers in the global entertainment sectors. Its core purpose is to enable businesses and consumers to connect and transact seamlessly through industry-leading capabilities in payment processing, digital wallet, and online cash solutions. With 29 years of online payment experience, an annualized transactional volume of $152 billion in 2024, and approximately 3,300 employees located in 12+ countries, Paysafe connects businesses and consumers across 260 payment types in 48 currencies around the world. Delivered through an integrated platform, Paysafe solutions are geared toward mobile-initiated transactions, real-time analytics and the convergence between brick-and-mortar and online payments. Further information is available at www.paysafe.com. 

Position Overview

To help fuel accelerated growth, we’re looking for a high-energy, creative, and execution-focused Product GTM Manager to join our team based out of our Jacksonville, Florida headquarters on a hybrid work schedule. This individual will play a critical role in product positioning, go-to-market strategy, and commercialization, working closely with Product, Commercialization, Sales Enablement, and Marketing teams to bring Paysafe’s products to market with clarity, impact, and scale.

The ideal candidate has a strong creative skill set, a marketing and design mindset, and a passion for crafting compelling product stories that translate technical capabilities into clear customer value. This person is a quick learner, thrives in cross-functional environments, and is comfortable balancing strategic thinking with hands-on execution.

Responsibilities

• Develop and execute comprehensive product marketing strategies across Paysafe’s portfolio of products, aligned to business objectives and target customer segments.
• Lead the go-to-market strategy for new product launches and major product updates, ensuring effective positioning, messaging, sales enablement, and adoption.
• Create clear, compelling product positioning and messaging that differentiates Paysafe in the market, translating technical features into customer-focused value propositions and benefits.
• Coordinate activities across Product, Commercialization, Sales Enablement, Marketing, and other stakeholders to ensure products are brought to market efficiently and effectively.
• Partner closely with Product and Commercialization teams to support end-to-end commercialization planning, ensuring market readiness well in advance of go-live and proactively identifying gaps or risks.
• Identify competitive positioning and differentiation across target personas; conduct market research and competitive analysis to identify market opportunities and inform positioning, including contributing to accurate TAM, SAM, and SOM assessments.
• Develop and maintain Ideal Customer Profiles (ICPs) and buyer personas to guide messaging, targeting, and sales enablement strategies.
• Partner with Sales Enablement and Marketing to create and oversee high-quality product marketing and sales enablement assets—including sell sheets, pitch decks, presentations, videos, digital content, case studies, whitepapers, and product materials—that clearly articulate Paysafe’s technical advantages and business value.
• Execute the design and production of marketing materials using Adobe Creative Suite or other creative tools; hands-on design capability is required.
• Lead the development of product-focused content for Paysafe’s website, ensuring clarity, consistency, and accuracy in how products and value propositions are presented.
• Drive internal and external product communications, ensuring product updates are clearly and consistently communicated across customer-facing and internal channels.
• Collaborate with the Events team to plan and support product-centric conference sessions, demos, and presentations, ensuring strong product storytelling and execution.
• Analyze product performance and market feedback to optimize messaging, positioning, and creative execution over time.
• Act as a subject matter expert on assigned products, customer needs, and competitive landscape, identifying opportunities to win in the market.

Requirements

• Bachelor’s degree in a related field of study (business, marketing, etc.) or equivalent combination of relevant education and experience in lieu of degree, required.
• 3+ years of proven experience in role with similar responsibilities, required.
• Strong creative and design skills, with hands-on experience using Adobe Creative Suite (Photoshop, Illustrator, InDesign) or similar tools.
• Experience in the payments or fintech industry, preferred.
• Ability to balance strategic thinking with hands-on execution in a fast-paced, high-growth environment.
• Strong ability to collaborate cross-functionally with Product, Sales, Commercialization, and Marketing teams to achieve business objectives in a positive, team-driven environment.
• Excellent verbal, written, and presentation skills; highly organized, detail-oriented, solutions-focused, and able to operate independently.
• Professionalism in both routine and highly charged environments; adapt accordingly depending on situation and audience.

Life at Paysafe:

One network. One partnership. At Paysafe, this is not only our business model; this is our mindset when it comes to our team. Being a part of Paysafe means you’ll be one of over 3200 members of a world-class team that drives our business to new heights every day and where we are committed to your personal and professional growth.

Our culture values humility, high trust & autonomy, a desire for excellence and meeting commitments, strong team cohesion, a sense of urgency, a desire to learn, pragmatically pushing boundaries, and accomplishing goals that have a direct business impact.

Equal Employment Opportunity
Paysafe provides equal employment opportunities to all employees, and applicants for employment, and prohibits discrimination of any type with regard to ethnicity, religion, age, sex, national origin, disability status, sexual orientation, gender identity or expression, or any other protected characteristics. This policy applies to all terms and conditions of recruitment and employment. If you need any reasonable adjustments please let us know. We will be happy to help and look forward to hearing from you